Content Services

Have you heard over and over again about the need for content marketing but don’t know where to begin?

Content is an ever-changing and evolving beast. Your consumer may be more likely to watch a video or view an infographic than to read a case study. Together, we will determine the content strategy that is right for your business.

Content Strategy

It’s through understanding your target audience that I can make recommendations on content development projects and the most effective methods of content distribution.

Content Creation

My expertise is in the creation of case studies, blogs, white papers and other promotional materials such as brochures, tech sheets, and fact sheets.

Copywriting

At it’s core, content creation is taking the right subject and weaving great stories about that subject for your customers to consume. Sometimes you might have these ideas ready to go, but have no one to tell your story – which is where I can help.

SEO

Search Engine Optimization is difficult and ever-changing. I can assist in the research of appropriate keywords and phrases for your business and help to integrate them into your copywriting.

Industry Expertise

I have spent most of my career in the architecture, design and construction industry both as a design professional and as a content marketing guru. I have worked for companies that sell office furniture and design services, that manufacture building products and equipment, and companies that touch products and services inside of your buildings from the basement to the rooftop. My area of expertise definitely lies within this industry, and if you’re looking to work with a marketing communications professional that truly understands your audience, you have come to the right gal.

Industries served

Office Furniture: 100%

Commercial Interior Design: 80%

Architecture: 75%

Construction: 75%

Building Materials: 90%

Manufacturing: 50%

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